The partnership will expand Kerusso’s visibility and market share across 32 states.

Oct. 1, 2024

Kerusso, a faith-based apparel and accessories company based in Berryville, Arkansas, has partnered with The Link Companies as of Oct. 1. The partnership will expand Kerusso’s reach and enhance its commitment to providing high-quality inspirational products to more retailers across the United States.

“As Kerusso continues to grow, we are excited to partner with The Link Companies to represent our products,” says Vic Kennett, founder and CEO of Kerusso. “Their passion for excellence and commitment to our mission is truly inspiring, and we believe this collaboration will significantly expand our reach and impact. We look forward to a bright future together, serving retailers with America’s favorite faith-based products on the market.”

Over 40 years, The Link Companies, originally founded as Southern Link, has grown to become a team of more than 90 professionals across eight agencies, serving 32 states. The Link Companies’ headquarters and agencies are located in Building 2, Floor 16 of AmericasMart Atlanta.

“The Link Companies and Kerusso have maintained a close relationship for many years,” says Brad Rosenkampff, chief product officer and chief marketing officer at The Link Companies. “Our companies align in many ways, sharing a common goal of honoring God through business. We’re tremendously excited to represent this great brand.”

Kerusso designs and prints original T-shirts featuring faith-based themes under its namesake brand as well as popular lines, including Cherished Girl, HOLD FAST, grace & truth, Kerusso Kidz and Paws & Pray. The Christian apparel company employs over 100 people and serves as a major supplier of Christian T-shirts and apparel nationwide.