Wayne Carver, a manufacturer of a wide range of gifts and souvenirs, has announced the newest addition to its company, Purr-Fection by MJC.
In 1995, Wayne Carver made its first venture into the souvenir market by selling handcrafted wooden lighter sleeves. Since then, Wayne Carver has experienced continuous growth, driven by a manufacturing philosophy focused on the ability to personalize products on demand. Family-owned and operated, Wayne Carver has brought innovative ideas to the souvenir and gift industry, earning a reputation as a leader in personalized products.
Also family-owned and operated, Purr-Fection has been providing quality plush products at exceptional value since 1987. With 37 years of development, innovation, and a tireless work ethic, Purr-Fection ensures that its plush products are made from the finest modern fabrics at an affordable price. Their extensive knowledge of the souvenir industry and the plush market complements Wayne Carver’s expertise.
In its early days, Wayne Carver expanded through a combination of in-house sales and a large network of independent representatives. The company focused on building trust through excellent customer service, quick turnaround times, and competitive pricing. Over the past six years, Wayne Carver has begun to diversify its offerings by adding several new divisions.
“As the owner of a family business, I am proud to call the souvenir industry our home,” says Warren Slabaugh owner or Wayne Carver. “With that being the case, we have also enjoyed growing from a mostly name program company to being able to offer more general souvenirs. We see Purr-fection as an exciting opportunity to expand even more on what we can offer our customers. Plush is a core product of the souvenir business and we look forward to providing that need.”
Craig Helmholz, Purr-fection’s former owner will continue to work with Wayne Carver in a sales and management capacity for Purr-Fection.
“Wayne carver has always had a great reputation in the souvenir industry,” says Helmholz. “They are known for quality products and service at a competitive price. More importantly, their family values, tireless effort, and work ethics carry through the workplace and to their customers. We quickly realized the similarities of our two companies. We are very excited for the opportunity to provide innovative products to the industry that we have all enjoyed for nearly four decades.”
Slabaugh and Helmholz say they plan to creating unique products that are new to the plush market.
“We are excited to work with another long-term souvenir family business. In exploring the possibilities of working together I got very excited thinking about how together we can offer great benefits to our customers,” says Slabaugh. “We plan to grow the offering and have ideas which we believe have not been done in plush before.”
Wayne Carver and Purr-Fection say they remain committed to innovation, quality, and customer satisfaction. The expansion and the addition of Purr-Fection represents a dedication to offering a diverse range of products that meet the evolving needs of the market, according to Slabaugh.
