Dallas Market Center has announced that hotel reservations are now open for the June 2026 Apparel & Accessories Market (June 16-19, 2026) and Total Home & Gift Market (June 24-30, 2026), which coincides with Dallas hosting FIFA World Cup 2026 matches.
While the World Cup is expected to significantly increase visitor traffic across the region, Dallas Market Center has secured hotel room blocks with its preferred hotel partners to ensure buyers have access to convenient accommodations at rates consistent with usual June markets, the organization said. World Cup matches will take place 20 miles away from Dallas Market Center in Arlington, Texas.
“June 2026 will be an exciting time in Dallas with the World Cup happening outside Dallas city limits, and we want our buyers to feel just as energized about market,” says Cindy Morris, president and CEO of Dallas Market Center. “Thanks to early planning, we’ve secured great hotel options so guests can come to Dallas confident their accommodations are confirmed.”
To safeguard buyer accommodations during this period of high demand, Dallas Market Center and its hotel partners have implemented a special booking policy designed to protect market guests from being displaced by hotels prioritizing FIFA attendees who may be willing to pay premium rates. The policy includes:
- A non-refundable deposit equal to one night's room and tax will be charged at the time of booking.
- The deposit will be applied to the total reservation.
- The remaining balance will be collected upon arrival at the hotel.
The team at Dallas Market Center plans to be available to help with booking at any of its partner hotels providing housing options, many within walking distance of the campus, with rates beginning at $135 per night. Dallas Market Center says it recommends buyers secure hotel rooms in advance for the best rate and location. Buyers may book through Market Travel online or by calling 214-744-7444.
