Aurora World Inc., a plush manufacturer based in Pico Rivera, California, has entered into a new licensing agreement with Hasbro, a large toy and game company. Hasbro delivers play experiences for fans of all ages through toys, games and licensed consumer products and more. With a portfolio of over 1,800 brands, the company brings fans together with its merchandise.
Aurora World says this collaboration will significantly expand its portfolio. This year, Hasbro has entrusted Aurora World to develop a new line of Peppa Pig plush toys for the North American market.
Known for its high-quality plush designs, Aurora World Inc. is set to bring Peppa Pig, George and friends from the animated kids’ TV show to life in plush form. The new range will capture the playful spirit of Peppa Pig, offering an array of plush for young fans.
The upcoming collection of Peppa Pig plush products will feature fan favorites crafted with attention to detail and quality, according to Aurora World. The plush toys are scheduled to become available on the Aurora World website, at major retailers and at specialty stores nationwide in June.
As Aurora World Inc. and Hasbro come together, fans of Peppa Pig can look forward to a captivating blend of charm and quality in the new plush collection.
