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Atlanta Market named winners for both its Market Snapshot and Best Booth Award.
Best Booth Awards were presented to six temporary exhibitors in recognition of exceptional merchandising and visual innovation, with L’AVANT Collective receiving a special Best of Show distinction.
“The recipients of this Summer’s Best Booth Awards exemplify a remarkable dedication to design and showcase a wealth of talent at Atlanta Market,” said Karen Olson, ANDMORE executive vice president and chief marketing officer. “Congratulations to these six winners for their inspiring contributions to market sourcing and innovation in branding.”
Summer 2024 Atlanta Market Best Booth Awards winners include:
- Best of Show: L’AVANT Collective – represents highest level of achievement through use of all categories of visual excellence into one cohesive and holistic visual presentation.
- Best Product Merchandising: Morgan Rhea – recognizes a sales-oriented display that successfully showcases and cross-merchandises product lines to promote sales.
- Best Branding Display: House of ILUM – represents distinct and memorable branding that communicates the company’s brand through signage and special fixtures.
- Best Interactive Elements: Origami Owl Charm Bar – incorporates elements that captivate buyer attention and prompt engagement and encourages immersive experiences in the product line.
- Best Use of Color: Drawn Goods – employs color to elevate product presentations and integrates different tones and hues throughout the display.
- Best Storytelling: Cavallini Papers – Uses visual merchandising to narrate the story of the products and company, attract customers, inspire engagement with products and represent unique brand stories.
According to ANDMORE, Best Booth Judge Rob Pearce of Rob Pearce Designs considered merchandising, storytelling, brand identity, color and interactivity in determining winners.
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Products from all winners and finalists in the Summer 2024 Market Snapshot program were featured in a vignette in Building 1, Floor 1 at Atlanta Market, which ran July 16-22 at AmericasMart Atlanta.
“Market Snapshot gives buyers a sneak peek at what’s new and a chance to identify the most popular products at Atlanta Market,” Olson said. “This July, buyers have selected four favorites from a lineup of 40 finalists, and we extend our congratulations to these outstanding brands.”
The Summer 2024 Market Snapshot winners for Atlanta Market represent the market’s product categories — gift, furniture and home decor — in both permanent showrooms and temporary exhibits. The Summer 2024 Market Snapshot winning products include:
- Charcuterie Cheat Sheet by Color Box Design & Letterpress: This makes it easy to elevate charcuterie and create a lasting impression at a special occasion.
- Lottie Bag by Designed for Joy: With two resin handles, the bag is structured and sits upright on any surface. A flower-printed interior pocket is the perfect size for a phone or wallet, finished with a sueded interior and a Designed for Joy logo imprinted on the center front.
- Wildflower Honey by Generation Bee: Delicious and all-natural honey in 12-ounce jars in several flavors, including bourbon, chile de arbol, lavender, orange basil and sea salt vanilla bean.
- Stella Sun Lounger & Stella Collection by Quality Works: Designer Povl Eskildsen’s Stella combines extruded aluminum with teak and rope in a contemporary design that has his signature understated design language and comfort. The dining chair is light yet stacks and provides a comfortable sit. The product is located in B1, 6-6C12.
According to ANDMORE, winners were chosen by popular vote from 40 finalists. All Market Snapshot finalists’ products are shared on social media, in buyer communications, an on-campus display and on the Atlanta Market website.