In a climate where protocols for safe public living change quickly, it can be challenging to lead your retail operation in the right direction toward customer satisfaction and profitability. For store owners and managers tasked with making judgment calls on safe operations, it is more important than ever to use your leadership skills to make your business part of the solution. At the same time, retailers need to stay fair and focused when it comes to managing staff who may be suffering financially, physically or emotionally during the pandemic. With your solid guidance, employees can stay engaged and continue delivering a great customer experience to shoppers.
This is our annual resort trade show issue, and we offer special Smoky Mountain Gift Show and IGES sections full of great original stories to keep you in touch with your colleagues across the United States. In the Smoky Mountain section we cover home décor and gifts at mountain and lake stores, souvenirs at state parks and art and children’s museums, edible gifts at country and candy stores, apparel and jewelry trends at college stores, and jewelry at jewelry stores. In the IGES Section, there are stories on logo and name-dropped gifts at caves and caverns, quality gifts at resorts, trends in American-made merchandise, and jewelry and gifts at boutiques.
Also in the magazine we offer articles featuring interviews with officials at baby boutiques, airport and Hallmark stores, soap shops, toy retailers, sports fan stores, truck stops and travel centers, party stores, pharmacies and florists, and others.
And don’t miss Vendor Profile features on Alaskan Suncatchers, Capsmith, Exist, The Penny Men and Mountain Graphics and product news from Seagull International Inc., Rocky Mountain Leaf Co., Dodoland/Eugy, Jack Russell, Binghamton Knitting, Tortuga Rum Cake Company, Art Studio Company, Natural Selections, Silver Streak, XPLORER MAPS, Nuwati Herbals, Oh Snap Earring Backs, Bert Anderson Collection, Mountain Graphics, Aurora World, and The Petting Zoo.
I hope you enjoy the issue. Please email firstname.lastname@example.org or call 610-645-6940 with comments, questions or suggestions.
Scott C. Borowsky
President and Executive Editor
Souvenirs, Gifts & Novelties magazine