Souvenirs, Gifts & Novelties Reader Testimonials

“We always enjoy Souvenirs, Gifts & Novelties magazine and are happy to share our stories. I learn something from it every time I read it and share it with our gift shop staff regularly.”
Beth Rich,
Zoo Superintendent,
Tautphaus Park Zoo,
Idaho Falls, ID

“Thanks for your magazine. I really enjoy it and learn from it monthly.”
Susan Michener,
Admission/Gift Shop Manager,
The Montgomery Zoo,
Montgomery, Ala.

“Sincere thanks for writing about us and our tea room. It meant the world to us. And we continue to be big fans of your magazine. Thank you for all the great resources you have put at our fingertips, making us truly understand that custom sells.”
Jacqueline Gillam Fairchild,
Her Majesty's English Tea Room,
Dunlap, Ill

“Thank you for your wonderful magazine. I love getting it and we do a lot of business with your advertisers. I know that their marketing money is limited, so I make sure to mention that I saw them in Souvenirs, Gifts & Novelties magazine. Win-Win-Win. Everybody’s happy!”
Steve Fegley,
Director of Retail Operations,
the Science Museum of Minnesota

A merchandise display at Thinkery in Austin, Texas. “Our parents are looking for toys that are educational, fun and promote group interaction,” the store’s buyer said. oday’s children’s museums have gone beyond simple “play” and blend learning and fun in a unique and interactive way. As an extension of the museum, the gift stores aim for children to bring a piece of the museum experience home with them. As a result, children’s museums gift shops often have to find the balance between unusual items that will catch a child’s eye and an item that has an educational value. For store managers and buyers, this sends them on the hunt for items not found in traditional big box stores. Meri Frauwirth, shop manager of the Santa Fe Children’s Museum, said she uses her own grandchildren as inspiration when stocking her store. “I buy things that I would buy for them.” Frauwirth said it’s important to be aware of what’s carried in big box stores so that there’s not an overlap in her store. “That’s what sets us apart,” she said. More...

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