A line-drive display approach

By Kristen Hampshire

At the Padres New Era Team Store, an oversized hat rotunda topped with a rotating cap steals the spotlight. The 15-foot spinner organizes headwear by style and color, a feature visible from the entry and throughout the shop.


Fresh focal points elevate the layout, including mannequins staged in glass cases that showcase full fan outfits with coordinated accessories. “Displays are arranged so we can tell a cool story with complementary items that support the primary apparel,” says Josh Momberg, vice president of hospitality at Petco Park.


The store’s counterclockwise flow guides shoppers past activations, while floor-to-ceiling fixtures and nesting tables maximize space for novelties and impulse picks like jewelry, stickers and lanyards.


With 1,000 extra square feet, the updated design delivers more energy and easier navigation, creating a true home base for Padres merchandise — and keeping fans close to the game-day excitement.